Amsterdam-based Studio Drift “de-produced” a bicycle and a pencil into the chunks of the materials used to make them for an exhibit at the inaugural Frieze Art Fair in Los Angeles.
The studio deconstructed the manmade items to highlight the amount of natural resources and effort involved in the extraction, labour and manufacturing of their production – a matter Studio Drift believes is typically taken for granted.
“Confronting the viewer on a very elementary level with the objects that surround them, this new work inspires fresh contemplation of the raw materials at our daily disposal,” said the studio. “We make clear how much of the matter within these objects is extracted from the earth.”
Called Materialism, the project was initiated by Studio Drift last year and shown during its first major retrospective at the Stedelijk Museum in Amsterdam.
Pace Gallery chose an edited selection to exhibit during the inaugural Frieze Art Fair Los Angeles, which took place from 15 to 17 February 2019, marking Materialism’s US debut.
The objects on show at Frieze included a bicycle presented as chunks of rubber, polyurethane, steel, aluminium and lacquer paint, among many others. A pencil was displayed as a simple trio of wood, graphite and paint, while other products include an LED light, electrical cable and a Light Bulb.
The wider series, meanwhile, includes a Volkswagen Beetle car broken down into over 20 different blocks.
For each of the objects, the simple volumes are either stacked or arranged side by side to form a display far removed from the recognisable form. Studio Drift likens the compositions to the work of celebrated abstract artists.
Read more on Dezeen: https://www.dezeen.com/?p=1323001
WATCH NEXT: Studio Drift’s kinetic glass installation is a tribute to humanity’s quest for flight – https://www.youtube.com/watch?v=BVycRBvCogw
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